Saturday, September 4, 2010

What Is RSS

What is RSS?


RSS stands for "Really Simple Syndication".
It is a way to easily distribute a list of headlines, update notices, and sometimes content to
a wide number of people.
It is used by computer programs that organize those headlines and notices for easy reading.


What problem does RSS solve?


Most people are interested in many websites whose content changes on an unpredictable schedule.
Examples of such websites are news sites, community and religious organization information pages, product information pages,
medical websites, and weblogs.
Repeatedly checking each website to see if there is any new content can be very tedious.



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Email notification of changes was an early solution to this problem.
Unfortunately, when you receive email notifications from multiple websites
they are usually disorganized and can get overwhelming, and are often mistaken for spam.



RSS is a better way to be notified of new and changed content.
Notifications of changes to multiple websites are handled easily,
and the results are presented to you well organized and distinct from email.


How does RSS work?


RSS works by having the website author maintain a list of notifications on their website in a standard way.
This list of notifications is called an "RSS Feed".
People who are interested in finding out the latest headlines or changes can check
this list.
Special computer programs called "RSS aggregators" have been developed
that automatically access the RSS feeds of websites you care about on your behalf and organize the results for you.
(RSS feeds and aggregators are also sometimes called "RSS Channels" and "RSS Readers".)



Producing an RSS feed is very simple and hundreds of thousands of websites now provide this feature,
including major news organizations like the New York Times, the BBC, and Reuters, as well as many weblogs.


What information does RSS provide?


RSS provides very basic information to do its notification.
It is made up of a list of items presented in order from newest to oldest.
Each item usually consists of a simple title describing the item along with
a more complete description and a link to a web page with the actual information being described.
Sometimes this description is the full information you want to read (such as the content of a weblog post)
and sometimes it is just a summary.



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The RSS information is placed into a single file on a website in a manner similar to normal web pages.
However, the information is coded in the XML computer language for use by a program (the RSS aggregator)
and not by a person like a normal web page.


RSS aggregator programs


Think of an RSS aggregator as just a web browser for RSS content.
RSS aggregators automatically check a series of RSS feeds for new items on an ongoing basis,
making it is possible to keep track of changes to multiple websites without needing to tediously
read and re-read each of the websites yourself.
They detect the additions and present them all together to you in a compact and useful manner.
If the title and description of an item are of interest,
the link can be used to quickly bring the related web page up for reading.



How do I find out if a website has an RSS feed?


It is getting more and more common for websites to have RSS feeds.
They usually indicate the existence of the feed on the home page or main news page
with a link to "RSS", or sometimes by displaying an orange button with the letters "XML" or "RSS".
RSS feeds are also often found via a "Syndicate This" link.
Text "RSS" links sometimes (there are lots of variations) point to a web page explaining the nature of the RSS feeds
provided and how to find them.
The buttons are often linked directly to the RSS feed file itself.



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Once you know the URL of an RSS feed, you can provide that address to an RSS aggregator
program and have the aggregator monitor the feed for you.
Many RSS aggregators come preconfigured with a list to choose from of RSS feed URLs for popular news websites.


How is the RSS feed file produced?


Unless you are maintaining a website or want to create your own RSS feed for some other purpose,
how the RSS feed is produced should not be of concern and you may skip this section.



The special XML-format file that makes up an RSS feed is usually created in one of a variety of ways.



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Most large news websites and most weblogs are maintained using special "content management" programs.
Authors add their stories and postings to the website by interacting with those programs and then
use the program's "publish" facility to create the HTML files that make up the website.
Those programs often also can update the RSS feed XML file at the same time, adding an item
referring to the new story or post, and removing less recent items.
Blog creation tools like Blogger, LiveJournal, Movable Type, and Radio automatically create feeds.



Websites that are produced in a more custom manner, such as with Macromedia Dreamweaver or a simple text editor,
usually do not automatically create RSS feeds.
Authors of such websites either maintain the XML files by hand, just as they do the website itself,
or use a tool such as Software Garden, Inc.'s ListGarden program to maintain it.
There are also services that periodically
read requested websites themselves and try to automatically determine changes (this is most reliable for websites
with a somewhat regular news-like format), or that let you create RSS feed XML files that are hosted by that service provider.



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12 Top Reasons To Own RSS Content Builder

Here are 12 Top Reasons to own a RSS content builder today.

  1. One Time Installation! Build RSS feeds for all of your websites effortlessly from one easy to use control panel.

  2. Randomize the number of results for each feed on all of your webpages. (Specify 2 different results values and the program will choose a random number of results each time)

  3. Vistor retention - Open RSS links in a new pop up window.

  4. Easy Customization - Completely customize the look and behavior of your feed without HTML or CSS! Choose the colors and look of your feed with all fill in the box and check box options.

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  6. Multiple feeds - Add as many RSS feeds as you want to one single page.

  7. Supports All RSS Formats - Works with All RSS formats 0.9x, 1.x, 2.x and Atom

  8. Conserve Your Page Rank, add rel=”nofollow” to your RSS links

  9. PHP and Javascript options- Get RSS Feeds in both PHP and Javascript format for your Webpages.

  10. Fresh Daily Content - Your Pages Will Write Their Own Content! RSS Feeds Provide Highly Relevant and Informative Content For Your Visitors.

  11. SEO - Keep The Search Engines Coming Back Often! RSS Feeds Get Your Pages Indexed More Often!

  12. No Programming Neccessary - Have Fresh Headlines on Your Pages in 5 Minutes Everytime.

  13. Very easy script installation - Just upload the files and change permissions on 2 files and your installation is done. Other rss scripts are difficult to install and worst require an install for every website. RSS Content Builder is a snap to install and only needs to be installed once ever for all your websites.


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